Blog Entries tagged 'new media'

Don’t Discount Traditional PR Outreach Just Yet

bryce222@gwu.edu — Fri, 26 Feb 2010 05:00:00 +0100

BY DON BATES

In these days of fast and furious communication, it’s easy to forget some basics of sound public relations practice that have evolved over the years.

Today, we have to deal with so many more independent media than in the past that we forget a lot about what has put us in good stead with the press for decades (e.g., knowing reporters personally, meeting editors face-to-face with employer and client represe [...]

GSPM Hosts New Media Panel on C-SPAN

bryce222@gwu.edu — Wed, 17 Feb 2010 05:00:00 +0100

Technology is changing the way we build social capital

bryce222@gwu.edu — Sat, 03 Oct 2009 05:00:00 +0100

Washington, D.C. - October 2nd, 2009 A few weeks ago, the 4th version of the "Did you know" videos was released. There are many lessons and insights to be taken away from it, but the one that made the biggest impact on me is the importance of new media literacy. There are so many tools to be [...]