Cornfield's Blog: Issue-Free Video Press Releases

Posted by: Michael Cornfield in Untagged  on Print PDF

Here (for San Francisco Mayor Ed Lee) and here (for Herman Cain).  Five million results for "Herman Cain smoking" Google search at 4:45 est.

Hey, they grab social media attention, the most precious commodity of the first stage of digital campaigning.

Like those guys twirling the signs on street corners, except with sharing and click-through/conversion capabilities.

Here's Ronald Conway, who produced the Lee video for $18K through his (Conway's) committee on Lee's behalf, San Franciscans for Jobs and Good Government:  (Jobs and Good Government -- there's some issue content!)

The video was announced this morning through tweets by Brian Wilson and Hammer with the hash tag #fearthestache and was created by Portal A and Ashkon -- the production team and performer who teamed up for last year's viral video hit for the San Francisco Giants, "Don't Stop Believing."

 

From Acting Director of Political Management Michael Cornfield's blog, duckrabbitpolitics.

The views, opinions, positions or strategies expressed by the author and those providing comments are theirs alone, and do not necessarily reflect the views, opinions, positions or strategies of GW's Graduate School of Political Management.

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Nice post
written by freight company, November 04, 2011
lot of good information, I come here all the time and am very happy with your updates, Thank you
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Google vs Twitter remark
written by Raimond, November 16, 2011
Google sometimes makes epic fails but anyway it is the bestest ever search engine. Also I like that the tweets appear in Google in a seconds. According to evolutionwriters.com recommendation it's better to twitter if you want something to be indexed.

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